Imagination is the beginning of creation

Mary McCarthy Design



It is you who defines your brand.
Is your brand working for you?
If you invest time, thought and money in getting it right, then it will instantly elevate you and
set you apart.


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Design for Print

I’ve studied print processes and understand the technical challenges and considerations required in designing for both digital & traditional print.

Design For Print

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Web & Digital

It’s so important that your website reflects your other marketing collateral – it’s fundamentally your ‘shop front’ afterall. I collaborate with Websites by Dave Parker for web design projects.

Web & Digital

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Something About Mary

I’m a creative graphic designer who loves my artistic pursuits as much as my Apple Mac. Trained typographically, I’m a stickler for precision artwork and the finer nuances of graphic design. But equally, I love to escape the exactitude of my digital day and indulge in more ‘hands on’ crafts too.

Your Brand In Safe Hands

I believe that you are your brand and therefore it should reflect you as a personality as well as the actual nature of your business. I want to get to know something about you and the ethos behind your business so that I can fully understand what drives you to do what you do and how I can best interpret your vision into a brand you can be truly proud of.

Local and Independent

I understand that sometimes the thought of dealing with an agency may be intimidating, time consuming and incredibly expensive. I work from my home office in Sutton and have been commissioned by small local business and multinational corporations too. I will take time to listen to your ideas, guide you through the branding process, stage by stage, keep you informed at all times and advise on final print production.

The Way I Work

I think conversation is key so let’s talk first. The rapport between you and your designer is intrinsic to making the process stress free and it’s important that you feel you are working with the right designer for you. (hopefully that’s going to be me) Every project is quoted for so that you can manage your budget expectations.

The Mood Board

I’m inspired by art, design, music and fashion. My project process starts with a mood board – a selection of ideas, palettes and sources of inspiration for your branding. A visual representation is much easier to interpret than verbal descriptions which can be misunderstood and ensures that both parties are ‘on the same page’, so to speak, in terms of colours, styles and ‘tone of voice’.

Developing Your Brand

Your brand is important to me and so are you. It’s a common misconception that a brand is just a logo but it is so much more than that. I am passionate that your online presence and your printed marketing are consistent in content, fonts, pattern, photography and tone of voice.
It should reflect something of your ethos, attitude and style.
Above all, I want you to be happy & delighted with the end result.

Get In Touch With Mary

If you have a project in mind, or just want to know more about my services, I’d love to hear from you.
Send me a message using the form below and I’ll get in touch with you as soon as I can.