Words have meaning. Type has spirit.
I trained typographically and my love of type has persisted throughout my career. It has instilled a degree of precision into my work that not all graphic designers have. I’ve studied print processes and understand the technical challenges and considerations required in designing for both digital & traditional print. I also have experience in producing large format graphics for exhibitions.
Commonly today, we are driven by and obsessed with our online presence. This is a vital tool to promote your business these days but print still plays a part.
It’s always a good idea to reinforce your branding wherever you can…it embeds a visual reminder with potential clients. Don’t dismiss the power behind a humble flyer or postcard. A batch of these are always useful at a network event, within your premises or where you practice and if you have friendly local shops, they may even agree to pop a few on the counter for you. Make sure they are ‘on brand’, eye catching and display your web address…and try to budget for good quality print so they look and ‘feel’ premium.